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Origin was created to give companies in the fashion industry an opportunity to reimagine how products are made and sold.

We built Origin because we know that the fashion industry needs a fix. A fix that combats negative impact caused by over-production, excess waste and unsustainable product design. Created specifically for the user to accelerate transparency, traceability and circularity. 


Fo Hussain

Bea Lafon

Origin was founded by Fo Hussain and during the early days she met Co-Founder Beatrice Lafon.


We’re proud to have a team made up by a group of visionary experts.

Andrew Bligh

Over 25 years of CFO and senior leadership positions in technology companies. Andrew has served as the CFO for AdvantageGo, MSC Software and before that he was the CFO at Anatwine.

Jarrah Domaschenz

An international Fashion Designer and Product Developer with experience in Sydney, London & New York, specialising in advanced UI and tech innovations.

Natalie Binns

A global B2B SaaS Marketing leader with 20 years experience in marketing and sales roles in EMEA and the US. Previously held global marketing leadership roles at Instart, Sauce Labs and Centrify.

Over 20 years experience with companies such as HSBC’s Investment Banking, Roland Mouret and All Saints to convert end user requirements into strategic and innovative technology solutions 


Our team are fuelled by a purpose of experience. The vision of Origin Innovation stems from a combined 75 years of our teams frontline experience in the fashion and supply chain industry. 

Our love of fine coffee and horses is only surpassed by our passion to create awesome positive impact-focused products for our users.

Are you excited about changing the future of fashion? We are looking for amazing, mission-driven people to join our team. Help people around the world accelerate their sustainability efforts. Open roles here

We think people’s information should be protected.

To learn more about our values, check out our digital bill of rights.


Origin Innovation has been selected for the Green Shoots programme. The programme was introduced by the Home Grown Club who  acknowledge the importance of the environment as one of the most pressing issues of our time.

The Rising Star Awards are the first to focus on the achievements of women representing the female talent pipeline and the next generation of future leaders. Our Founder, Fo has been nominated this year for the award.


Our Founder Fo was selected as Woman in Tech of the Month by PA Consulting. A series exploring the achievements of brilliant women who are building their technology-based careers. 

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